Cartoon Network has released their official press release for the premiere of the new LEGO Mixels animated show on February 12th. The official website will launch on February 6th and the sets will be available on March 1st.
… ContinueCartoon Network and The LEGO Group Mix It Up Globally with MIXELS
Mixels.Com Makes U.S. Debut on February 6
Mixels Animated Shorts Premiere on Cartoon Network February 12
Calling All Mixels App to Launch in First Quarter
LEGO(R) Mixels Building Sets in Stores March 1
Mixels is a groundbreaking global franchise created by the powerhouse partnership of two of the biggest forces in kids’ entertainment – Cartoon Network and The LEGO Group – and will make its US debut on multiple screens and platforms this February. A true multiplatform brand, Mixels.com arrives on the web first on February 6, followed by animated shorts on Cartoon Network starting February 12 during the Teen Titans Go! half hour (7:30-8:00pET). Soon after, kids will be able to “mix, max and murp” with their own LEGO(R) Mixels collectible building sets and download the Calling All Mixels app.
Kids media consumption changes every day and this unprecedented collaboration and launch of Mixels continues the evolution of how Cartoon Network is looking at the development and distribution of content and IP creation. Bringing together world-class animators, game developers and product designers from the onset and launching the property on multiple platforms and formats, Cartoon Network and the LEGO brand will enable kids to have a fully integrated and rich experience from the very start