LEGO has just announced the latest winner of the LEGO Ideas Second 2017 Review Stage. There were six projects that qualified for the review and the winner is…nobody. I could be wrong but as far as I remember, this is the second time that no projects have passed a review stage with the first one being the First 2015 Review Stage. The review board takes into account various factors on whether or not a project passes including:
– Products currently available in stores
– New (and confidential) products currently being developed internally
– Licensing possibilities and conflicts
– Production capacity
– Build quality
– Feasibility
– Playability
– Expected demand
– Brand fit
You can read more about the explanations of each category in the link above. If you watch the video below of Hasan giving a brief explanation, you can see a hint of a future set that’s coming out that has been bleeped out at 2:20. If any mouth readers can tell what he said, let us know in the comments below.
The Third 2017 Review Stage is well underway and those results will be announced this summer. The projects that qualify for the review are included in the image below.
When you make a purchase or, sometimes, carry out some other action as direct result of clicking on a link at The Brick Fan, we will receive a small commission.
The Brick Fan is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com. As an Amazon Associate I earn from qualifying purchases.
We partner with Rakuten Advertising, who may collect personal information when you interact with our site. The collection and use of this information is subject to the privacy policy located here: https://rakutenadvertising.com/legal-notices/services-privacy-policy/
