LEGO has announced that there will be a new LEGO Masters Academy experience at the LEGO House. Starting on September 17, visitor can now try a new hands-on experience as if you were on the show. LEGO Master Academy will have an authentic studio setting and you can build through four levels of hosted sessions.

LEGO® House Unveils the LEGO® Masters Academy: Get Ready to Master the Brick in an All-New Hands-On Experience

Opening 17 September 2025, LEGO® House introduces the LEGO® Masters Academy – a playful building adventure where LEGO fans of all ages can explore new building techniques together and unleash their creativity.

• The LEGO Masters Academy is the most significant addition to LEGO House since its opening in Billund, Denmark, in 2017, and is a close collaboration between the creative team at LEGO House and the LEGO Entertainment Team who work on the iconic LEGO Masters TV series.
• The new experience is designed to inspire LEGO lovers to take their building skills and creativity to new levels – to be enjoyed by LEGO fans of all abilities and ages.

Billund, Denmark, 8th April 2025: LEGO House, the Home of the Brick, is thrilled to announce the launch of LEGO Masters Academy – an all-new, hands-on experience designed to inspire LEGO fans to take their building skills to the next level through guided sessions. Set to open on 17 September 2025, this exciting addition is the biggest expansion to LEGO House since it first welcomed guests in 2017.

Inspired by the hit TV show LEGO Masters, this immersive experience blends fun, creativity, and skill-building in a way never offered before at LEGO House. Whether guests are just starting their LEGO journey or looking to master advanced techniques, LEGO Masters Academy offers something for every fan.

Step into the LEGO Masters Academy
The LEGO Masters Academy will invite guests into an authentic studio-inspired setting, mirroring the excitement of the LEGO Masters TV show. The space is designed to ignite creativity and collaboration, where visitors can build, learn, and explore through hosted sessions. Across four progressive levels, builders of all ages and abilities will develop skills in creativity, storytelling, technical building, and teamwork. And for the first time ever, guests will be able to take their builds home with them, ensuring a lasting memory of their experience.

A Learning Journey for Every LEGO Fan
The LEGO Masters Academy experience is designed to cater to different skill levels, passions and aspirations, ensuring every guest gets the most out of their visit. Sessions will be hosted by LEGO House Play Agents or even LEGO Master Builders, with challenges tailored to inspire, educate, and entertain.
Rendering image of the new studio in LEGO House, Billund (Denmark) coming September this year.

Located on the ground floor of LEGO House, the sessions will take place in an iconic TV studio reproduction that is inspired by the LEGO Masters TV show, including colourful stairs, giant brick lamps and an amazing backdrop of countless LEGO bricks in all shapes and colours. Catering for all abilities and motives, the sessions will be split across four progressive levels ranging from family fun activities with LEGO bricks to advanced LEGO building techniques.

Level 1: Family Fun – For Families and Casual Builders
Catered towards guests looking for a fun, shared experience with family and friends, these sessions encourage teamwork, creativity, and playful exploration with LEGO bricks. Led by LEGO House Play Agents, families can discover new ways to build together, sparking ideas to continue the fun at home.

Level 2: Foundation Skills – For Structured Learners
Perfect for builders ready to expand their skills, these hands-on sessions go beyond step-by-step instructions, encouraging creative thinking and advanced techniques. Guided by LEGO House Play Agents, participants will explore new ways and essential techniques to approach LEGO building, unlocking skills and perspectives that will add a whole new dimension to the LEGO brick.

Level 3: Advanced Building – For Confident Builders
An advanced deep dive into LEGO creativity, perfect for guests eager to improve and refine their building skills and take on more complex challenges. Focusing on technique development, these sessions encourage LEGO builders to think critically and push their creativity further, leaving with the confidence to build bigger and better than ever before, directly from imagination. Some of these sessions will even be co-hosted by a LEGO Master Builder – a rare opportunity to learn from an expert who designs models for LEGO House and retail sets for a living.

Level 4: Master Level – For Aspiring LEGO Masters
Finally, these sessions are the longest and are perfect for aspiring LEGO masters and product designers who are already familiar with different building techniques, looking to push their skills to the next level. Guests will collaborate with LEGO Master Builders, tackling high-level challenges that test their skills, and learning the advanced techniques used by real LEGO designers and experts.

The LEGO Masters Academy experience is an additional ticketed experience at LEGO House, with pricing based on the session level. Tickets will be available exclusively at LEGOHouse.com starting today, 8 April 2025.

Bringing Learning & Play Together
“We’re eager to fuse the worlds of entertainment and learning together in this new LEGO Masters Academy,” says Kathrine Kirk Muff, Managing Director of LEGO House. “The Academy is a close collaboration between the creative team at LEGO House and the LEGO Entertainment Team who work on the LEGO Masters TV series. As a result, the final experience is something totally unique that stands in a league of its own. Primarily focused on helping LEGO lovers of all ages learn new techniques and honing existing skills, it’s meticulously crafted to inspire the builders of tomorrow to be creative, think differently and build beyond their wildest dreams.”

LEGO House is a must-visit destination for LEGO lovers, and excitingly, guests can now further advance their experience through the LEGO Masters Academy. The new experience is designed to inspire LEGO lovers who aspire to become a master builder, product designer or even a future LEGO Masters contestant.

As part of the LEGO House commitment to continuous innovation, LEGO Masters Academy will keep evolving, introducing new creative challenges and activities over the course of the year.

The LEGO Masters Academy is a fresh and exciting new way for guests to play and learn, and to inspire the builder within. For more information on the LEGO Masters Academy, please visit LEGOHouse.com.

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