The Reputation Institute has done a recent survey and has announced that LEGO is the most reputable company in 2018 across the EU5 countries. Topping the E5 RepTrak rankings which include Germany, France, Spain, Italy, and the UK, LEGO was named the company with the best reputation overall over other companies such as Bosch, Rolex, Sony, and Samsung. One of the main reasons why LEGO has named the most reputable company in the EU5 was its commitment to building a strong corporate brand and investment in corporate social responsibility. You can read more about the survey in the link above.
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