A few months ago, LEGO announced they are launching a new program called the Lead User Lab. This program will bring in ideas from LEGO fans themselves and potentially bringing them to life. LEGO has released a FAQ over on the LEGO Ambassador Network of some details on how the Lead User Lab will work. If you have some ideas that you would like LEGO to do, this may be of interest to you.
… ContinueWe’re happy to let you know that the Lead User Lab kicked-off in August. It’s early days, so you probably have a bunch of questions that need more clarity – what it is, what ideas we’re looking to incubate, what’s in it for you, ways of working, and more. Below you’ll find a quick FAQ. If we missed anything you’re curious about, let us know!
What are we up to next?
In the coming weeks, we’ll focus on fundamentals of the idea intake process and how to evaluate and prioritize them. At this stage, we’re also assessing the ideas we’ve received via email over the summer, since we first revealed the Lead User Lab on the LAN blog. We’ll let everyone know as soon as possible about the outcomes and whether we can continue with any of them in the stretching/incubation phase. High level, the Lead User Lab funnel looks like this: (1) Idea intake – (2) Stretching/Incubation – (3) Piloting – (4) Idea realization.
Lead User Lab – FAQ
1. What is the Lead User Lab?
It’s a 2 year pilot