With the COVID-19 situation still not slowing down any time soon, LEGO has announced two new initiatives that will hopefully help children and families around the world. First they are donating $50 million to support children most in need and ensure they continue to have access to learning through play which helps develop life-long skills. Next they have launched the Let’s Build Together campaign to come up with new ways to provide fun, play-based learning ideas to children and parents. It may not seem like much but anything helps during this time.
… ContinueWith many families staying at home and millions more facing job, food, and medical insecurity, the LEGO Foundation and the LEGO Group have joined forces to address the critical needs of children in these unprecedented times.
We have created two important initiatives to aid all children – from the most vulnerable in refugee camps and war-torn countries to those waiting out a community quarantine.
The first initiative is a US$50 million donation by the LEGO Foundation to support children most in need and ensure they continue to have access to learning through play which helps develop life-long skills. The donation will be split between three groups of partners. They are: Education Cannot Wait, which provides education for children caught in emergencies and protracted crises; a selection of existing LEGO Foundation partners whose work with children and families is under additional pressure from COVID-19; and charity partners serving communities where the LEGO Group has a significant presence. Our aim is to urgently reach crisis-affected children